A step-by-step curriculum to grow your bootstrapped SaaS to 7 figures. Build alongside Alex as he scales Helply and InstantDocs in real-time, with access to the same playbooks, contractors, and strategies. Seeing what works, what doesn't, and why, as we all scale together.

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The Only SaaS Academy Where Theory Meets Real-Time Practice

Most SaaS courses teach outdated strategies. The Zero to $10M ARR Academy is different.

You'll follow a comprehensive, evolving curriculum while watching Alex implement these exact strategies to build Helply and Instant Docs in real-time. No theory, just what's working right now.

What Makes Our Curriculum Different?

Real-World Application

See Alex implement each lesson as it happens

Comprehensive System

Every aspect of SaaS growth covered in structured modules

Practical Resources

Access the same strategies, playbooks, tools and contractors Alex is using in real-time

Sustainable Framework

Built for 50%+ EBITDA and founder freedom, not vanity metrics

Whether you're starting with just an idea or already have customers, this academy provides the exact roadmap to build a profitable SaaS business that creates both wealth and freedom.

Who This Academy Is For

The Zero to $10M ARR Academy is designed for serious entrepreneurs who value freedom, profitability, and sustainable growth over vanity metrics and endless fundraising rounds.

New Founders

• Have a SaaS idea or early-stage product but aren't sure how to grow or start
• Need a proven roadmap to get from idea to first paying customers
• Want to avoid common pitfalls and expensive mistakes
• Looking for practical guidance on bootstrapping rather than raising capital
• Ready to build the right foundation for sustainable growth

Established Founders

• Already have a SaaS company with customers
• Want to improve profitability and reach 50%+ EBITDA
• Looking to scale more efficiently without additional funding
• Hit a plateau and need new strategies to break through
• Need modern tactics that work in today's market, not outdated playbooks

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This is NOT For

• Founders seeking unicorn-style growth at all costs
• Those looking for get-rich-quick schemes
• People unwilling to put in the work to build a real business
• Anyone solely focused on raising venture capital </aside>

The Real Challenges of Building a SaaS Business

The Problem With Most SaaS Advice

Most founders struggle because they're following outdated playbooks or "guru" advice that no longer works in today's market. They waste precious time and resources on strategies that: