A dedicated space for the Helply team to track growth metrics, strategic goals, and the journey from $0 to $10M ARR.
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<aside> 👋 Welcome to the Helply Growth Dashboard!
Here, you’ll find everything you need to track our progress across each growth stage, from validating our product to scaling up.
This page is designed to keep everyone aligned on our goals, share key metrics, and ensure we’re all moving toward the same vision. Dive into each section to see where we stand, what we’re focused on, and how we’re growing.
Let’s build something great together!
-Alex Turnbull
Founder of Groove & Helply
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Goal: Validate the problem and solution concept
Focus: Confirming a strong market need
Stage Status | ✅ Completed |
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Time | 2 months |
Start Date | April 1st, 2024 |
End Date | May 31st, 2024 |
Market Size Estimates (TAM) | 500 Million to 1 Billion |
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Customer Interviews | 127 |
Goal: Build and validate the Minimum Viable Product (MVP). For this stage, our goal is to book 100 Helply demos.
Focus: Testing the MVP with early adopters, gathering feedback, and iterating
Stage Status | ⌛ In progress |
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Time | 7 Months |
Start Date | June 1st, 2024 |
End Date | January 31st, 2025 |
Marketing Channels:
Potential Leads | |
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Groove TAM | 1,835 |
Email Newsletter List | 130,000 |
LinkedIn Followers | 6,000 |
Outbound | 30,000 |
Metric’s and Goals:
Q4 onboarding goals: 35
OCTOBER 2024 | Current #’s | Goal | Progress To Goal |
---|---|---|---|
Demos Booked | 46 | 25 | 148% |
Demos Completed | 46 | 25 | 128% |
Closed Demos | 13 | 10 | 130% |
NOVEMBER 2024 | Current #’s | Goal | Progress To Goal |
---|---|---|---|
Demos Booked | 46 | 50 | 92% |
Demos Completed | 42 | 50 | 82% |
Closed Demos | 14 | 15 | 93% |